THE HIGH-STAKES WORLD OF THE NYC FLOWER MARKET

I wrote, produced, directed, shot, and presented this short docu-style Youtube Video for Morning Brew. I’ve always loved asking (and then answering) the questions that you never even knew you had. In this case: “where do all the fresh flowers in New York come from?”

So I found out! I embedded myself with one of the city’s largest flower importers for two mornings pre-dawn, and got an inside peek into what makes this unsung history work. It's the definitely best video I've ever produced at 2am in a flower warehouse, by far.

This video has received over 200k organic views on Youtube, and over 5k engagements across all platforms.